650+ Power Words

Power words are words that often evoke an emotional response, positive or negative, in the target audience, leading to a desired outcome. They engage the reader’s imagination and can be used to motivate people to take a specific action, for example, on a website, or to write compelling headlines for emails that make recipients want to click.

ATTRACTIVE

Admirable
Alluring
Angelic
Appealing
Attractive
Awesome
Beauteous
Beautiful
Bewitching
Captivating
Charming
Classy
Comely
Cute
Dazzling
Delicate

Delightful
Divine
Elegant
Enticing
Excellent
Exquisite
Fair
Fascinating
Fine
Flattering
Foxy
Glowing
Good-looking
Gorgeous
Graceful
Grand

Handsome
Ideal
Lovely
Magnificent
Marvelous
Neat
Nice
Perfect
Pleasing
Pretty
Pulchritudinous
Radiant
Ravishing
Refined
Resplendent
Sexy

Shapely
Sparkling
Splendid
Statuesque
Stunning
Sublime
Superb
Symmetrical
Taking
Trim
Vibrant
Unheard-of 
Untainted
Well-formed
Winning
Wonderful

AUTHORITY

Absolute
All-Inclusive
Amp it up
Authentic
Authoritative
Authority
Backed
Beefy
Blasts
Blows away
Bona fide
Commanding
Compelling
Complete
Comprehensive

Conclusive
Definitive
Document
Dynamite
Energy
Expert
Explosive
Final
Formula
Genuine
Guaranteed
Heavyweight
Honest
Impact
Intense

Iron-clad
Legitimate
Literally
Masterclass
Official
Powerful
Powerhouse
Proven
Psychological
Reliable
Report
Research
Results
Riveting
Robust

Shatters
Shocking
Slams
Smashes
Solution
Spectacular
Strategy
Studies
Stunning
Surefire
Turbocharged
Validate

CHEAP

Inexpensive 
Affordable 
Bargain
Budget
Buy
Cash savings 
Cost next to nothing
Cut-rate
Dime a dozen
Direct prices 

Dirt-cheap
Discounted 
Economical
Extra savings 
For a song
Half-price
Hot deals
Low
Low-Cost
Low-priced

Marked down
Modest
More bang for your buck 
Nominal
Pays for itself 
Popular
Popularly priced
Prices slashed 
Real buy
Real steal

Reasonable
Reduced
Sale
Steal
The best deal
Thrifty
Wholesale prices